It's all in the mix

Here at Pioneer Foods UK, quality ingredients are top of our recipe agenda. They’re the first and vital step in producing the tastiest, healthiest breakfast cereals and fruit snacks that our clients demand. At the factory, we mix, roast, toast, dry, cook, melt, cool and not forgetting pack all of our outstanding products in order to get the best quality product for the consumer.

And that’s why we source the very best we can get our hands on. Like delicious almonds from California. Like protein-rich hazelnuts – a staple of human nutrition for 9,000 years! Like milk, plain and white chocolate from the best chocolatiers.

We pick the finest raisins and sultanas from around the globe, sundried to provide an irresistible – and natural – sweetness. And when it comes to healthy oats, we always endeavour to source British oats but we can't always guarantee it.